SOCIAL MEDIA STRATEGY

How are you driving the digital conversation about your brand?

In today’s cannabis market, your current and future customers are constantly talking about you (and your competitors) on Insta, Massroots, Duby, Weedlife, High There!, and many other established and emerging platforms.

Wherever those conversations are happening, it’s critical the posts and photos and shares by you, your brand ambassadors, and leading influencers consistently enhance the overall perception of your brand.

YOUR BRAND’S DIGITAL BLUEPRINT

At The Hybrid Creative, we specialize in developing social media strategies designed to convert new and recurring customers into loyal fans:

Step 1: AUDIT

Perform a full audit of appropriate social channels and the competition

  • Includes a competitive analysis and corresponding strategic opportunities

Step 3: DEVELOP

Formulate a actionable plan that resonates with targeted audiences

  • Includes identifying key actions and integrating with sales and marketing efforts

Step 2: DEFINE

Articulate 1-3 goals that align with existing business and marketing goals

  • Examples include generate leads, boost engagement, increase mentions, etc.

Step 4: EXECUTE

Systematically test the plan, measure the data, and adjust accordingly

  • Includes building out a detailed content calendar for a specified period

Timing

The Hybrid Creative invests a relatively short amount of time to develop a social media plan that will have a significant impact on the future of your brand.

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